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    Home»Headlines»Ralph Lauren apologizes for using black fraternity symbol
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    Ralph Lauren apologizes for using black fraternity symbol

    Alldon Thompson, Staff WriterBy Alldon Thompson, Staff WriterJanuary 17, 2020Updated:January 20, 2020No Comments2 Mins Read
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    Ralph Lauren issued a public apology for their use of black fraternity symbols on chino pants; the pants retailed for 299.99 euros (estimated $334 U.S. dollars).

    What We Know:

    • Firstly, Ralph Lauren said the pants are no longer available for purchase.
    • According to a report from NBC News, the featured Greek letters were Phi Beta Sigma Fraternity Inc., founded at the prestigious Howard University. Howard University is a historically black college in Washington.
    • Watch the Yard first promulgated the conflict and prompted a petition on change.org. Moreover, the petitions urged Ralph Lauren to “do the right thing and RECALL, DESTROY, & PUBLICLY APOLOGIZE for trying to capitalize off of Black Culture!”
    • Also, NBC News reports that a spokeswoman for the fashion brand said the use of the symbols was “an oversight”.
    • The fashion industry has had its share of racially charged clothing and backlash, which prompts questions as to why? And is it intentional? For instance, Gucci apologized for incorporating a black sweater with blackface into their Fall 2018 line. The article of clothing had a long red-lip outline with a retail price of $890. Gucci received backlash from consumers, specifically black, that urged them to issue a public apology and remove the sweater for purchase. Sequentially, the luxury brand  took steps in showing they were serious about diversity and inclusion by hiring a black woman as their first Global Head of Diversity, Equality, and Inclusion. 

    The public would like to know, was it really an “oversight” or the miseducation of a sacred brotherhood.

    Apologizes Appropriation Black Culture Black News Alerts blackface Brotherhood Euros Gucci Historically Black College Howard University NBC News Outrage Phi Beta Sigma Fraternity Inc. Ralph Lauren U.S. dollars Watch the Yard
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    Alldon Thompson, Staff Writer

    Alldon Thompson is a Digital Intern at Black News Alerts.

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